Giving cool real estate products, tools and news a Big Encore

Thanks to the technology in new smartphones, it’s possible to do away with a traditional camera altogether. It’s easy to take high quality pictures with your smartphone, then upload them immediately to your social media accounts in order to spread the news about the new house that you have for sale. However, before you start to upload those pictures to the web, make sure that they are the best representations of that property. Here are some tips.





Some things that your pictures shouldn’t be:

  • Blurry
  • Under lit
  • Over lit






What your pictures should be:

  • Clear and crisp
  • Colorful




How to get them that way?

1) Be aware of the limitations of your phone. Does it have a flash? If not, you shouldn’t take pictures at night or when the sky is overcast. How powerful is the zoom function? If it isn’t very strong, you’ll have to take your pictures from closer up than you planned. Does is automatically adjust for shakiness? If not, you’ll have to hold your hand very still when taking the picture, or you’ll end up with a blurry mess.

2) Check the lighting and shadows. The best pictures are taken outdoors when the sun is shining, but that isn’t always possible. Look at the shadows to make sure that they aren’t obscuring important details, and take note of how windows and other shiny objects reflect the camera flash. Paying attention to the smallest lighting issues and using them to your advantage will help a great deal.

3) Take more than one picture. Sometimes the slightest change of angle will turn a mediocre picture into a fantastic one. Take a picture from your original angle, then turn slightly to the left or right, taking pictures from those angles as well. Compare the three before choosing the best one.

4) Don’t go overboard on the special effects. Sure, it’s cool that your newest photo app can turn your ordinary picture into a replica of a faded Polaroid from the 1970′s, but will it help you sell that house? More than likely not. Save the special affects for your personal photos.

5) Change your camera settings. It’s nice to know that you can take a picture that measures 4000 by 3000 pixels, but that is way too large to pass around on social media. Set your smartphone camera so that it takes pictures of a reasonable size — around half to one-quarter the amount of pixels will do. This also helps if your camera has a smaller amount of megapixels; the lower your number, the grainier a larger picture will be.

6) Understand that your smartphone will never be a digital SLR. While smartphones are handy and make an excellent substitute for smaller point and shoot cameras, the quality of their pictures will never rival that of an expensive multi-lensed digital camera that has not only more settings, but also more megapixels. You’re trading convenience for the best quality, and while that’s fine in most cases, you need to be aware of it.